Ordergroove and Friendbuy Integration

Reward subscribers with with Ordergroove discounts and free products as part of your Referral or Loyalty Program

Key Notes:
  • Discounts and free products will be auto-applied to a customers' active subscription renewal
Installation Instructions
  1. In your Friendbuy account, select Developer Center on the left tool bar, then select Integrations
  2. Select the Ordergroove Integration card
  1. You will need to access your API Key in order to integrate with Ordergroove. Select the API Key link. This will bring you to Ordergroove API Key page
  1. Copy the API key
    1. Permission type must be Bulk Operations
  2. Enter the API key on the integration page, and select Install Integration
  3. Copy the webhook URL from the Friendbuy integration page
  1. In Ordergroove, navigate to Developers > Webhooks 
  2. Create a new webhook
  3. Paste the URL from Friendbuy
  4. Select all checkboxes under Subscription Events, Order Events, and Item Events
  1. Save the Webhook

Make sure Ordergroove and Shopify are mapping to the same store.

Subscription Purchase Tracking

To ensure recurring purchases are being tracked, you will need to leverage Shopify Web hooks. Please reach out to Friendbuy to enable the Shopify Web hooks.

Configuring Ordergroove Discounts for Advocate Rewards

You can choose to reward your Advocate with an Ordergroove Discount. This will allow you to auto apply a discount to a users active subscription.

  1. On the Advocate Rewards tab of your referral campaign, select How will you reward your Advocates?
  2. Select Ordergroove Discount
  1. Enter the amount you will reward Advocates.
    1. The default currency type is set as your administrative currency
This is currently limited to USD only.

  1. Select Save Settings
  2. At any time, you may go back and modify the discount by selecting Modify Rules
Configuring Shopify Coupons for Friend Incentives that Apply to First Time Subscriptions

To enhance your Ordergroove setup, our Shopify Integration enables you to tailor how coupons are applied. You have the flexibility to apply coupons to Subscription & One-Time Products, only One-Time Products, or exclusively to Subscriptions. These settings can be adjusted when configuring your Shopify Coupon Rules.

  1. On the Friend Incentive tab of your referral campaign, select How will you Incentives referred Friends?
  2. Select Shopify Coupons

  1. Select Applies To.
  2. There are three options for how your coupons can be applied:
  • Subscription & One-Time Products:
    • Coupons are applicable to all purchases, including both subscriptions and one-time products.
  • One-Time Products:
    • Coupons are exclusively applicable to one-time product purchases.
  • Subscription:
    • Coupons are exclusively applicable to subscription purchases.

Reward Subscribers for based on Loyalty Earning Events

  • Note: You can configure the number of rewards per customer for each earning event

Friendbuy supports the following subscription-based earning events through Ordergroove:

Subscription Activation

Trigger: Customer starts a new subscription.

  • Reward Options:
    • Loyalty points
    • Flat-dollar Ordergroove subscription discount (e.g., $5 off)
    • Free product (e.g., “Free T-Shirt”)
  • Subscription Renewal
  • Trigger: Customer renews a subscription on a recurring basis.
  • Configuration Options:
    • Reward on specific renewals (e.g., 2nd, 4th, 6th)
    • Reward on a range of renewals (e.g., 3–6)
    • Reward on every renewal after a certain point (e.g., “3+”)
    Subscription Reactivation

Trigger: Customer reactivates a previously canceled subscription.

Reward Options: Loyalty points, free product, or discount.

  • Reward History Handling: Previous rewards and points are retained during reactivation.

Redemption Options

Ordergroove Discount

  1. Configuration:
    • Name the reward (e.g., “$10 Auto-Apply Discount”)
    • Set points required (e.g., 50 points)
    • Define the dollar value (e.g., $10 USD)

Delivery: Discount is automatically applied to the customer’s next subscription order in Ordergroove.

  1. Free Product Reward
    1. Setup:
      • Select the desired product from your Shopify catalog.
      • Optionally configure reward limits (e.g., “1 per customer”).
      • Fallback Product: Define an alternate free product in case the primary product goes out of stock.

Delivery: Free product is automatically applied to the customer’s next subscription order in Ordergroove.

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