Getting Started with Friendbuy
Referral Program Placements
Friendbuy Referral Emails
Driving Referral Program Awareness
Referral Offer Strategies
Limited-Time Offer Promotions in Referral
Referral Contests, Sweepstakes and Giveaways
A/B Testing Best Practices
How can I invite my team to the Friendbuy platform?
Managing Your Account Settings
How to Set Up and Change Your Email Sender
Referral Campaign Management
How to Create a New Theme
How to Make Changes to a Theme
How to Apply Theme Changes to a Widget
How to update a Widget or Theme to the latest version
How to Set Up a Ribbon
How to Set Up an Advocate Landing Page
How to Set Up a Friend Landing Page
How to Set Up a Post-Purchase Overlay
How to Set Up an Account Page Widget
How to configure your Terms & Conditions
How to Test a Widget
How to Set up a Self-Referral Overlay
How to Create a New Referral Campaign
How to set up Referral Code Personalization for PURLs
Setting Up an Advocate Reward
Setting Up a Friend Incentive
Setting Up Shopify Coupon Code Integration
How to Run an A/B Test
How to Change Your Referral Offer
Setting Up Max Clicks for Referral Links
How to Generate Personalized URLs (PURLs) through Our API
How to Generate Personalized URLs (PURLs) for Advocates
How to Configure Tiered Rewards
How to Archive a Referral Campaign
How to Duplicate Your Campaign
How to Create a New Code Bank
How to Generate Coupons in Bulk for Shopify
Setting Up Low Code Bank Notifications
How to Add Codes to an Existing Code Bank
How to send Referral Links Post Product Review (Yotpo + Klaviyo)
How to Prompt a Referral After a Positive Review with Friendbuy and Trustpilot (via Klaviyo)
How to send one time emails with referral links through Klaviyo
How to Send Referral Links Post Positive Product Review (Okendo + Klaviyo)
How to Send Referral Links Post Purchase through Klaviyo
How to Enable the Klaviyo Integration
How to Email Coupon Codes Through Klaviyo to Advocates and Friends After They Are Distributed by Friendbuy
How to Reward Customers for Providing a Review Through Yotpo via Klaviyo Through Your Loyalty Program
How to Reward Customers for Providing a Review Through Okendo via Klaviyo Through Your Loyalty Program
How to Send Coupon Codes through Klaviyo SMS to Advocates and Friends After They are Distributed by Friendbuy
How to Reward Customers For Subscribing to Klaviyo Emails and Texts Through Your Loyalty Program
How to Reward Customers for Providing a Review Through Stamped via Klaviyo Through Your Loyalty Program
Tango Card Integration
How to Integrate Friendbuy as a Segment Source
How to set up the Segment Web-Mode (Destination Actions) Integration
Trigger a Direct Mail Campaign to Drive Referral Program Awareness (Friendbuy x Iterable x Poplar)
How to Enable the Iterable Integration
Increase Referral Program Awareness with a Dedicated Email Blast through Iterable Journeys
Send a Triggered Text to Prompt a Referral After a Positive Review with Attentive and Okendo
Automatically Prompt a Referral Post Purchase in Attentive
Send Referral Program Text Messages Through Attentive
How to Text Coupon Codes to Advocates using Attentive Journeys
Make it Easy for Advocates to Refer by Sending Their PURL Through SMS using Attentive Journeys
How to Send Advocates a Reminder Text to Redeem Their Coupon Codes through Attentive Journeys
How to Send Referred Friends a Reminder Text to Redeem Their Coupon Codes through Attentive Journeys
How to Send a Coupon Code to a Referred Friend using Attentive Journeys
How To Enable the Attentive Integration
How to Block a Referral Code
How to Block an Email Address
Fraud Settings and Business Rules
Configuring a Global Reward Allowance
Configuring a Referral Link Fallback URL
How to set up expiration for Account Credit or Points
How the Similar Email Address Fraud Check Works
Customer Service Portal
How do I check the status of a referral?
How to Manually Add or Remove Credit / Points to a Customer's Account
Why was my customers reward rejected?
The Referred Friend put in their email address but didn’t get their coupon code. How do I find this?
Resend Reward Email
Override a Rejected or Pending reward
How to Search for a Customer Profile
How to create a Manual Referral
Why didn't the Advocate receive a Reward for a successful referral?
Reasons for Rejected Advocate Rewards and Friend Incentives
Analytics & Reports
Top Advocates Report
Account Credit or Points Statement Export
Exporting Reports from Friendbuy
Advocate Rewards Report
The Channel Analytics Dashboard
Friend Incentives Report
Understanding the Codes Report
What does Fraud Protection do?
What is a typical referral flow?
How to Apply Theme Changes to a Widget
Difficulty downloading reports after you receive an export email?
What are Fraud Checks, Tier Checks, and Rules Checks in the Rewards Report?
How do I change my password?
What is a self-referral redirect URL?
What do the Reward Statuses and Definitions mean?
How to Create a New Theme
What is a Friend Widget?
How are Conversions Tracked in Friendbuy?
A Glossary of Terms
How long is the Referred Friend attribution window
What are some common scenarios, and how do I troubleshoot them?
- All Categories
- Referral Campaign Management
- How to Add DNS Records for Email Sender Verification
How to Add DNS Records for Email Sender Verification
Updated by William Harper
Friendbuy requires setting up DNS records to ensure that we can deliver email on behalf of your domain. These records prevent email servers from rejecting the messages or treating them as spam. They are necessary for the success of your referral program to ensure high email deliverability. Follow the steps below to add email authentication.
Navigate to Settings > Email Sender in the Friendbuy platform, and ensure the requested fields are saved. The From Address will determine what email address the referral program emails will be sent from.
Once done, click Save Changes.
You will need to add a TXT record for the domain/subdomain you provided for your From Address. Email servers will look at SPF records to see what email servers are allowed to send emails on behalf of the domain, which is extremely important to ensure proper email deliverability. In this case, we are authorizing SendGrid to send emails for your domain. The following SPF record is required to send emails:
You can have multiple "include" lines within your SPF record without issue. After adding SendGrid to the SPF record, it should look something like the example below:
v=spf1 include: _spf.google.com include:sendgrid.net ~all
Now that the SPF record has been added/updated, it's time to add a DKIM record. DKIM records use private/public keys to verify the authenticity of the email being sent.
You will need to add the following record, replacing 'YOURDOMAIN' with your sending email domain. This can be found in the Friendbuy platform under Settings > Email Sender > Email Domain Verification.
k=rsa; t=s; p=MIGfMA0GCSqGSIb3DQEBAQUAA4GNADCBiQKBgQDPtW5iwpXVPiH5FzJ7Nrl8USzuY9zqqzjE0D1r04xDN6qwziDnmgcFNNfMewVKN2D1O+2J9N14hRprzByFwfQW76yojh54Xu3uSbQ3JP0A7k8o8GutRF8zbFUA8n0ZH2y0cIEjMliXY4W4LwPA7m4q0ObmvSjhd63O9d8z1XkUBwIDAQAB
We now have one last record to add, being the Verification Record! Friendbuy uses this verification record when sending emails through SendGrid on your behalf.
Navigate to Settings > Email Sender > Email Domain Verification to find your unique record that needs to be added. Here is an example one shown below:
From the example above, if 'YOURDOMAIN' is equal to testmerchant.com and your MerchantID is equal to 1234567890, then your record should look like the below:
You're now all set for the Email Authentication using DNS records! Below are some helpful links on different ways you can manager your DNS records based on what DNS manager you may be using.
Helpful Links for DNS Management
DNS records can be updated wherever you register or manage your domain names. The process of adding DNS records can depend on what domain provider you are using. Here are links to help documentation for common providers: